How it works
The Design of Your Logotype in 5 Easy Steps

Select the logo design package that is best for you.
When you're ready to get a new logo, go to our packages page to find the right package and price combination for you. We offer 6 different packages that vary depending on the number of designers from our network of professional designers, and the number of concepts and revisions that will be available. The more expensive packages also come with other design options, including customized business stationery for your logo. We offer many other design options separate from our packages as well, but the logo design package is where you'll want to start.
If you know you'll eventually need business cards, you'll save time and money by choosing a package that includes stationery with your logo.
Once you select a package, we'll collect your contact and billing information. This will allow our design consultants to monitor your progress and personally contact you if they notice you are having difficulty during the design process. In addition, you can reach us by phone call, internet chat, or email with any questions about your project.

Complete our creative brief.
After we confirm your order, we'll ask you to answer questions in a creative brief that helps us understand you, your business, and your logo preferences. We know what to look for to make sure we develop a logo that fulfills its business purposes, yet appeals to both you and your customers in terms of color, style, and overall feel.
If you have any questions about the creative brief, don't worry. You can contact us for assistance, or you can submit the creative brief as is. One of our design representatives will review your work and call you if he or she notices any issues. Whatever you do, make sure you complete and submit the creative brief because we will not assign designers to begin working on your logo until you complete the brief.

View and comment on original logo concepts.
The 2-5 designers that have been assigned to your project will design initial concepts based on what the creative brief tells them about what your company wants to convey with your logo. Your initial logo concepts will be available for viewing through your Project Central account in just 3 business days.
You'll get as many logo concepts as you ordered in your package. In addition, sometimes designers will provide an extra concept for free. In those cases, the extra logo concept will be labeled, "Extra Composition 1," "Extra Composition 2," etc. The designers sometimes make comments about their designs to help you understand why they chose to illustrate a logo a particular way.

View and comment on logo revisions.
Once you choose an initial logo concept, we'll ask you to complete a revision brief to instruct our designers what changes you want to make to your logo. Your revision brief helps our designers apply their expertise to your vision. Be sure to be specific on your comments to help our designers best enhance and portray your vision for your logo.
You'll see revisions of the logo you selected 2 business days after you complete the revision brief. Once you submit your revision brief, you can log into Project Central to see the exact time and date you can expect your revisions to appear.

Get your final logo
After you finalize your logo, we'll format it for immediate download so you can start using it right away. Or, you can contact your personal account manager who will gladly take care of all your printing needs utilizing our high quality printing services.
What are
Concepts and Revisions
Concepts and Revisions
There are two stages in the logo design
process. The first stage involves creating
concepts. Once you have chosen a design
concept, you make revisions to that
particular design until you are happy with
the final product. See our examples below
Concepts
Concepts are the first stage of our design
process. After you send us your creative
brief, our designers create concepts, or
design ideas, that explore the different
directions we could take your logo while
maintaining both the artistry and
functionality of an exceptional logo.
Revisions




